AI Insights · Timothy · April 2025
Top Health and Fitness Apps on iOS in Belgium: Q1 2025 Performance
Explore the Q1 2025 performance of top health and fitness apps in Belgium on the iOS platform, based on Sensor Tower data.
In the first quarter of 2025, the health and fitness app market in Belgium on the iOS platform showcased some interesting trends. Here's a look at the performance of the top five apps, based on data from Sensor Tower.
Macadam, The Step Counter. saw a significant peak in weekly downloads, reaching 12.7K in mid-January. The app's active users also showed a steady rise, growing from 2.7K at the beginning of the quarter to 10.1K by the end.
Basic-Fit experienced varied download trends, starting at 4K and peaking at 5.8K towards the end of January. The app maintained a strong presence with active users fluctuating around 270K to 300K throughout the quarter.
Strava: Run, Bike, Walk generated substantial revenue, peaking at approximately $59.5K in the first week of January. Downloads varied, hitting a high of 5.1K in early March, while active users consistently ranged between 416K and 481K.
Ma MC displayed stable download numbers, with a peak of 3.6K in mid-January. Active users showed a promising increase, reaching up to 58.2K before slightly dropping to 45K at the quarter's close.
Helena maintained a steady download rate, averaging around 3K weekly. Although specific active user data was not available, the consistent download figures suggest a stable user base.
These insights are based on Sensor Tower data, offering a glimpse into the evolving dynamics of health and fitness apps in Belgium. For more detailed analytics and trends, further exploration on Sensor Tower is recommended.